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Management practitioner with over a decade of experience across industries including; e-Commerce, Telecoms, IT and FMCG.
Working across geographies influencing hearts and minds, Asma has built strategies for new businesses, ran operations for start-ups, managed big scale projects, directed organizational transformation and change programs.
Innovative and progressive- currently heading Digital Strategy and Policy at Jazz. Formerly, COO of Daraz.pk, Manager Strategy for easypaisa, Head of PMO in Telenor Group, Manager Projects at Telenor Pakistan, Country Manager Operational Excellence Nestle’, consultant with leading e-Commerce ventures, visiting Faculty member at NUST, Owner at blog, www.clicksandcarts.com
Graduate of University of Cambridge UK, NUST Pakistan.