Aniqa Afzal is the Chief Digital and MFS Officer at the biggest telecom brand in Pakistan, Jazz. A fin-tech expert, she joined Jazz in 2006 as a Senior Marketing Manager, and in 2010 was asked by the management to establish and lead Mobile Financial Services. Since then, JazzCash has become one of the largest MFS brands in the market with over 2 million active mobile accounts. Her ambition and success has led her to take on the challenge of Digitalization of Jazz. Her aim is to help Jazz become an internet company by digitizing the organization, investing in new technologies, and supplementing digital products and services.
Position: Chief Digital & MFS Officer, Jazz